Generations of Wellness^SM is dedicated to meeting the health care needs of African-Americans in various segments of the community.

• Consumers - Helping to close the gap among the uninsured by providing affordable health plan options.
• Faith-based organizations - Working with community leaders to share educational information with their parishioners about improving health outcomes.
• Historically Black Colleges and Universities (HBCUs) - Collaborating with key specialists to create new approaches to the health and well-being of the faculty and staff of HBCUs.
• Employer Groups - Offering competitive and affordable health plan options and wellness programs for employees.
• Small Black-owned Businesses - Providing an array of affordable health plan options for business owners and employees.
• Black Chambers - Providing health care products that are tailored to each individual chamber member needs.